![]() In typical Apple fashion, it's not first to use the tech but it stands a good chance of being first to make it popular. But the difference between Zoe and Live Photos is the execution and scale. Sure, HTC had Zoe long before yesterday’s Apple event. ![]() In 2014 the two combined for about 400 million of the roughly 1.8 billion photos uploaded and shared each day. What’s more, Facebook will be supporting Live Photos in the iOS Facebook app this year. It's something "new" from Apple and the results are pretty dramatic. A Live Photo isn’t a GIF (it includes sound) and it’s not a video (motion is created using a "space efficient frame-to-frame technology"). Announced yesterday, Live Photos extends the moment of capture by a second-and-a-half on either side of the 12 megapixel stills snapped by the new iPhone 6S and 6S Plus.
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